- Location:
- ,
- Program Type:
- Full Degree
- Degree Level:
- Undergraduate Certificate
- Specialty:
- Business Administration & Management
Program Overview
- Program Description:
Competitive Advantages through a Market & Technology Orientation
Applications are welcome at any time.
For large corporations and SMEs alike, saturated markets, increasingly shorter innovation cycles and reduced protection from imitators are calling for a clear focus on innovation and technology. A systematic response to questions of technology and product development, and knowledge and process management, together with an innovation-minded approach and the integration of such aspects in the consistent strategic management of core competences are becoming critical factors for success in any company.
In the interest of a positive response to these challenges, the MCI – in close collaboration with a number of highly competent partners and with the active support of the Tyrolean regional authority and Tiroler Zukunftsstiftung – has developed an executive certificate course in Innovation, Product & Process Management that meets today’s demanding international standards.