Location:

Toowoomba, Australia

Program Type:

Full Degree

Degree Level:

Master

Specialty:

Public Administration

Program Overview

Program Description:

The Master of Public Relations degree aims to prepare students to:
* demonstrate an informed and rational understanding of salient contemporary issues in corporate communication
* pursue a scholarly and informed study, to a publishable standard, of the relevance of corporate communication to aspects of organisational communication including strategic planning, risk management and management behaviour
* employ public relations communication theory to design and implement field research in a range of contemporary issues and problems in all aspects of corporate communication