Location:

London, United Kingdom

Program Type:

Full Degree

Degree Level:

Graduate Certificate

Specialty:

eCommerce & Social Media

Program Overview

Program Description:

This innovative and cutting-edge course will provide you with both sound theories and marketing practices for a competitive advantage in the work and business environment. MA E-Marketing and Social Media students attend guest lectures by professionals from organisations such as YouTube, Twitter, Groupon, Microsoft Technology Centre, Google and several others. Live projects have included a video competition for Wilson sports company in Chicago. The course covers specialist topics related to e-marketing and social media. In addition to the above, you will also study subjects related to entrepreneurship and innovation as well as marketing intelligence. All subject areas feed into applied action research project (Professional Practice Projects) or the Dissertation, both of which are an extensive piece of original research investigating a specific issue from within the area. We will make you aware of opportunities in the market place and empower you to believe you can make a real difference and shape your own future. The course is designed to foster entrepreneurial talent and to encourage small business management skills through the review and application of theory and practice in the field. We aim to make you aware of opportunities in the market place and empower you to believe you can make a real difference and shape your own future. Key benefits -Lessons in cutting-edge aspects of marketing to further your career goals -Course taught by professionals and academics involved in consultancy projects and research -Ranked 46th in the Top 100 Best Masters programmes in the world in EBusiness by Eduniversal Global Ranking 2012-2013 -Our campus brings together students and staff from more than 100 countries, providing a unique learning environment -Internship opportunities are available to provide you with first-hand marketing experience -Regular programme of guest lectures by prominent speakers on key issues in business and marketing

Additional Program Information

Accreditation:

Middlesex University is an internationally recognized institution of higher education and fully accredited in the United Kingdom.

Financial Aid:

Yes

Requirements:

The course is designed for graduates of any discipline who wish to become marketers. Normally a second class honours degree or above in marketing, communications, or a business related field, or an overseas equivalent, or a professional qualification of an equivalent standard is required. You are welcome to apply if you do not have a formal qualification but have extensive marketing experience.