The Master of Science in Marketing Analytics (MSMA) was developed in consultation with marketing, database and market research firms. The MSMA program meets the changing needs of today's global and information-driven marketing environment. Students g

Location:

Waltham, United States

Program Type:

Full Degree

Degree Level:

Graduate Certificate

Specialty:

Marketing

Program Overview

Program Description:

The Master of Science in Marketing Analytics (MSMA) was developed in consultation with marketing, database and market research firms. The MSMA program meets the changing needs of today's global and information-driven marketing environment. Students gain the critical expertise in qualitative analysis that is high in demand among leadership companies across a range of industries.

Additional Program Information

Accreditation:

AACSB, EQUIS

Financial Aid:

No

Requirements:

GMAT or GRE accepted

International Requirements:

TOEFL